Madura Garments was established in 1988, acquired by the Aditya Birla Group in 1999 and was renamed Madura Fashion & Lifestyle in 2010.
The garment activities of group holding company Aditya Birla Nuvo and another group entity, Madura Garments Lifestyle Retail, would be demerged into listed firm Pantaloons Fashion & Retail Ltd (PFRL) under the scheme of arrangement. Madura owns and retails brands such as Louis Philippe, Van Heusen, Allen Solly, Peter England.
In 2012, Aditya Birla Nuvo acquired major stakes in Pantaloons. In 2015, Pantaloons was renamed Aditya Birla Fashion and Retail Ltd. (ABFRL).
Aditya Birla Fashion and Retail Limited (ABFRL) is an Indian fashion retail company headquartered in. Mumbai. ABFRL was previously known as Pantaloons Fashion & Retail Limited prior to its acquisition by the Aditya Birla Group.
- Understand your personal style: Determine the style that resonates with you the most. Are you into classic, bohemian, minimalistic, edgy, or trendy fashion? Understanding your personal style will help you curate a wardrobe that reflects your individuality.
- Mix and match: Experiment with different combinations of clothing items to create unique and interesting outfits. Pair contrasting colors, textures, and patterns to add visual interest to your look.
- Accessorize: Accessories can elevate any outfit. Add statement jewelry, scarves, belts, hats, or bags to enhance your overall style. Just be mindful not to overdo it; choose one or two key accessories to make a statement.
Here, all accessories are available in budget friendly. Besides, they are also expanding there business in many areas by launching new branches. I think it gives best competition to Zudio, Dmart which provides low budget accessories.